Join the movement
CODE: the ethics lab
For Coaches
October 17-19, 2025
Coaching with Clarity, Integrity, and Impact
Are you a coach who wants to build a thriving practice without compromising your values? CODE is a concise, hands-on lab designed to help you define, refine, and embody the ethical framework that will guide your coaching business.
WHY CODE exists…
I was thrilled to join a coaching community where I finally felt seen, supported, and connected. I built a thriving network of business besties, people who shared the same passion for coaching with integrity.
Then it happened. Clients began to voice concerns that the company felt more like a money grab than a mission-driven community. I watched discussions unfold online, and it became clear: the real impact wasn’t just on the brand’s reputation—it was on coaches’ confidence in themselves. Smart, funny, heart-centered coaches questioned whether they could coach with integrity, profit, and purpose.
They wondered if their brands could truly reflect accessibility, sustainability, honest marketing, anti-racism, feminism, and deep empathy for their clients and teams.
Coaching is a calling. Done right, it’s deeply loving and impactful—but you cannot achieve profit-values alignment by copying others.
You need your own ethical blueprint, your own playbook.
CODE: The Ethics Lab Intensive for Coaches helps you clarify your mission, vision, and values—so you can build a practice that is ethical, profitable, and true to who you are.
Don’t leave corporate social responsibility to chance. Join the movement for better coaching.
Sound like you?
Coaches building their first practice, experienced coaches wanting a values refresh, and everyone in between.
You’re motivated by a positive, supportive community, and you want to meet other ethical coaches to network with.
You're seeking clarity on how to serve clients ethically and powerfully without sacrificing your beliefs or profits.
Who You'll Be in Conversation with at CODE
Meet your thought partners for developing an integrity-filled, justice-centered, mission-vision-values driven coaching practice. See Speaker Bios & Talk Descriptions here.
The Heart Sell
A non-salesy, values-led approach to sales that feels natural and ethical—no pressure tactics. Learn a simple framework to build trust and consistently reach 100k months.
Dora Rankin
Founder & Author of
The Heart Sell
Ethical Marketing
Goes beyond compliance to respect customers and strengthen brand trust. Use targeted messaging, transparent practices, and inclusive communication rooted in mission, values, and authentic CSR to create connections that drive growth and loyalty.
Tracy Eames
CEO of Teames & Co
Global & Decolonial Coaching Perspectives
Reframes power, success, and impact in coaching, positioning the practice as a vehicle for liberation. Learn practical tools to design non-extractive, community-rooted coaching modalities grounded in consent, accountability, justice, and place-based care.
Dr. Hadiya Sewer
CEO & Founder of
The Ouroboros House
The Ethics of Self-Care
Learn practical ways to design sustainable workloads, and weave care into your coaching practice. We’ll explore capacity planning, community building, time/energy management, and rest rituals that reduce harm. Leave with practices to protect your wellbeing so that you can thrive while supporting your clients.
Adhana McCarthy, MPAS, PA-C, C-IAYT
Integrative wellness PA & Yoga therapist
DEI for Coaches in the Current Political Climate
a pragmatic roadmap for navigating backlash while keeping care, consent, accountability, and diversity, equity, and inclusion at the center of your coaching business.
Trudi Lebron
Founder of the Institute for Equity-Centered Coaching & Author of The Antiracist Business Book: An Equity Centered Approach to Work, Wealth, and Leadership
Spiritual Integrity In Coaching
explores spiritual hygiene, clear energetic boundaries, and the ethics of spiritual advising. Learn practical protocols for consent and scope of practice, holding space without harm, and pricing in alignment with care—so your work stays grounded, accountable, and sustainable.
Tanisha Yorrick
Founder & Fractional COO, Your Other Mind
Radical Curiosity: a formula for building neuroinclusive leadership and coaching practices
Join us for a collaborative discussion exploring the generative properties of NeuroInclusive Culture, identifying the corrosive elements of NeuroDominant Culture, and coalescing these ideas into an expansive and accessible vision for your business.
Jennifer Alumbaugh, MS
NeuroInclusion Consultant, Founder of Expansive Expressions& NeuroAffirming Coach with NeuroSpark Health
Oversight & Decisions (O&D): Systems for Stewarding Your Money Well
As ethical coaches, we have an obligation to our clients, teams, and ourselves to handle, keep, and steward our money well. This session gets into the O&D of ethical business—building operations and systems that help you face your numbers, work with an accountant, reframe your money story, and become profitable (without fear of the IRS) so you can do the work you’re here to do.
Stephanie Steinke
Steinke & Company
Intersectional Coaching
a practice-forward session on bringing identity, power, and context into the room without centering harm. Learn tools—identity mapping, power/positionality check-ins, care agreements, and co-designed next steps—to make your coaching freedom-oriented, community-rooted, and measurable in its impact.
Aayaan Jamwal
Founder of Unearth freedom
What you get with a CODE:Ethics Lab Access Pass
Full access to all live lab sessions (interactive, dialogue-driven)
Session recordings to revisit on your own time
CODE Workbook (digital) with exercises & frameworks for Mission, Vision, Values
CSR/ESG Goals Builder worksheets (stakeholder mapping, risk/impact prompts, measurable goals/KPIs)
Values-Aligned Brand & Ops Kit
Messaging prompts & positioning canvas
Ethical marketing checklist (consent, transparency, claims)
Pricing & policy transparency checklist
Scope, boundaries & refund policy templates
Accessibility & care checklist
Client consent & data-use statement prompts
Reflection prompts pack to audit your personal & brand values
Reading List & Resource Guide on ethical coaching
Live Q&A
You’ll walk away with
Clear MVV statements you can stand on
A values-aligned messaging draft for site, socials, and offers
A starter CSR/ESG plan with concrete goals and accountability
CODE Lab Access
$444
Hello, Coach!
Are you ready to CODE?
C – Conscience: Cultivating awareness of your ethical responsibility as a coach.
O – Oversight: Building clarity and accountability in your coaching practice.
D – Decisions: Making values-driven choices for yourself and your team so that you can better attract and serve your clients.
E – Excellence: Maintaining high standards in practice, impact, and professional integrity.
Meet the Founder & the Studio behind CODE
About CODE’s Founder
I’m Dr. Hadiya Sewer, a philosopher, brand ethicist, and the CEO & Founder of The Ouroboros House, a boutique consultancy and design studio based in the U.S. Virgin Islands. For over a decade, I’ve helped leaders, coaches, and founders in the public and private sectors clarify their values and build practices that are both principled and profitable through art, social impact, and business advisory work.
I’ve seen that clarity around ethics isn’t just “nice to have”—it’s the foundation of lasting impact, trust, and sustainable growth. That’s why I created CODE: a rigorous, relational lab where coaches make ethics a daily practice.
About The Ouroboros House
The Ouroboros House partners with conscious CEOs and teams to articulate and embody their mission, vision, and values and set actionable CSR/ESG goals. We blend strategy and design to translate your philosophy into impeccable branding, messaging, and customer experience—so your business is as ethical as it is profitable.
What clients say about working with Dr. Hadiya Sewer at the Ouroboros House —
Latoya Bell, Esq.,
Script, Executive Coaching
I had no idea how to articulate the value of service that I was providing and that meant that I couldn't speak to my ideal client. I was excited about getting the clarity I needed to propel my business forward. The experience was soul-shifting! It was immersive, specific, efficient, and empowering. I felt like Hadiya deeply understood my problems. She was attuned to my language, my experience, and my needs.
savanah Loftus,
Savanah willow Co.
"I could copy, paste her powerful CV and list radical, heart centered accolades that illustrate how dope she is academically and professionally. An activist, former Stanford professor, scholar, philosopher, art collector, aborisha, psychic medium, spiritual boss, visionary, leading the rebirth of a brave decolonial new world and all while Mothering her two beautiful children. My favorite part of all her magic is her compassionate heart, the gentle way she delivers hard to receive truths."
Kierra Asnauskas,
Miss Unconventional
It was immediately clear that you have a gift of discernment. Your approach was gentle, intentional, mindful, and informative. I was surprised by how aligned it all felt once the words started flowing from your mouth. I felt seen. I was surprised by how spot on you were and how I could use the information you gave me to navigate the challenges and decisions I was facing. It felt like you were giving me an ethical cheat code. I would 100% recommend you without reservation. In fact, I plan to recommend you to my best friend.
Openings are limited
We cap enrollment for CODE: The Ethics Lab for Coaches to ensure every member feels seen and supported. Don’t miss your chance to join.
what's inside CODE?
“Coaching is unlocking a person’s potential to maximize their own performance. It’s helping them to learn rather than teaching them.”
— John Whitmore
Clarify Your Core
Refined drafts of your mission, vision, and values statements
A personal philosophy map to deeply understand and articulate your values
A tailored CODE ethics blueprint to guide your business decisions
Confront Industry Challenges
A safe, confidential space to discuss harm in the coaching industry and practical strategies to mitigate it
Tools for navigating ethical dilemmas without losing your confidence or credibility
Build Ethical Business Practices
Ethical Marketing & Sales Workshop: Create offers and messaging that feel good and convert
Sustainability in Coaching Sessions: Explore accessibility, environmental stewardship, and long-term impact
Strategies for scaling your practice while maintaining profit–values alignment
Guidance on building an ethical work culture for your team and collaborators
Leave With
Practical frameworks and exercises you can apply immediately
Recordings, reflection prompts, and a curated reading list for deeper exploration
A renewed sense of purpose, integrity, and confidence in your role as a coach
Why CODE Works:
CODE isn’t just theory—it’s a hands-on lab. You’ll leave with concrete tools and actionable insights you can immediately integrate into your coaching practice.